GENRE: Branded Webisode
TITLE: Installing Baseboard… Can be fun!

About This Project

This program is an example of an iSpot produced, Branded Webisode.

This web video is one of a series of branded webisodes created and produced for Henkel Consumer Adhesives, to showcase the LePages product line of construction glues and fillers using a How To Video approach. The series features Mag Ruffman, star of television’s, “The Tool Girl”, who demonstrates how to properly reinstall baseboard without any nails and provides a few laughs along the way.

This Webisode is a “How To” genre web video with product placement taking centre stage.

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